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Business Support of the Arts

Ohio Magazine, Cleveland

Nominated By: ArtsinOhio.com Partners/ Convention & Visitors Bureau of Greater Cleveland

View video tribute (5 minutes, 18M)

From travel and leisure to restaurants, healthy living and home and garden, Ohio Magazine places timely, useful information directly into the hands of more than 250,000 readers monthly. Their affluent and influential readership looks to the pages of Ohio Magazine for new ways to explore the state. Ohio Magazine is a major supporter of ArtsinOhio.com, a collaboration of Experience Columbus, the Convention & Visitors Bureau of Greater Cleveland, CincinnatiUSA Regional Tourism Network and the Ohio Arts Council. When ArtsinOhio.com was launched in 2001, Ohio Magazine was one of the first partners to sign on to assist the effort, creating, producing and selling advertising to fund a 40-page annual fall supplement featuring events and attractions that are included on the Web site. Ohio Magazine's promotion of ArtsinOhio.com has contributed to the growth of the site, which has gone from monthly users of approximately 20,000 at its introduction to current user rates of more than 50,000 monthly. Ohio Magazine recently partnered with BalletMet to provide a free Ohio Magazine subscription to each individual that purchases season tickets, allowing the organization to thank season ticket holders without spending additional funds. The Columbus Museum of Art and the Dayton Art Institute have been able to attract a local and regional audience through the magazine's support of exhibitions that represent a wide range of artistic styles. They drive patrons from Ohio and beyond through the turnstiles, to the box offices and into the galleries of the state's visual and performing arts venues. Their ongoing commitment to sustain arts awareness, especially through pro bono display advertising, does wonders to reinforce Ohio's rich and varied arts and cultural resources. Ohio Magazine is truly a first-class promotional partner for the entire state's arts and cultural organizations. An award for Business Support of the Arts is given to Ohio Magazine in appreciation for their outstanding efforts to support and promote arts organizations around the state.